Generate qualified appointments with software decision makers globally

Scalable human and AI-powered, multi-channel, personalized outreach campaigns to generate MQL/SQL appointments from your target ICPs, driving growth for your retail software products business.

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Start your journey to penetrate your target accounts with Multi-touch marketing campaigns.




    ABM At Scale

    What you will get?

    Scale your software products business with AI-powered, personalized multi-channel campaigns. Consistently generate high-quality, high-intent appointments with decision-makers from your ICPs, achieving 98%+ penetration for retail software lead generation.

    Salesaladin Team

    Your Salesaladin Team - Researcher, Inside Sales, ABM Specialist and Account Manager

    Multi-Channel Outreach

    Multi-channel, Multi-touch marketing campaigns across LinkedIn, Emails WhatsApp and Calls

    Accounts Intelligence

    Bespoke intelligence about target accounts based on your defined criteria.

    Qualified Appointments

    Consistent MQL/SQL appointments with decision makers within your target accounts every month

    Contacts Database

    Team will research and find decision makers, their contacts details and share database

    Analytics

    Detailed analytics about engagement within target accounts like open, click, download, reply etc

    ABM At Scale

    Whats Covered

    Retail Software Products Lead Generation: Measurable, scalable, and affordable. We provide a full-service outbound marketing program, customized for each funnel stage. Our AI-powered ABM campaigns engage decision-makers, ensuring consistent appointments for your software products business.

    Ideal Segments

    We discuss with you to identify ideal segments for your short and long term sales needs and define them.

    Inside Sales

    Inside sales representative reach out to prospects using your email ids, LinkedIn profiles, handle response and book calendar appointments.

    Research

    The research team works with you to source-target accounts and decision-maker data based on ideal customer profiles (ICPs).

    Optimize

    Team will monitor engagement across channels and optimize segments, messaging and pitches to improve results

    Messaging and Pitches

    Content development team designs and optimize messaging, pitches and call scripts for multi-touch outreach.

    Communication

    Team will co-ordinate on emails, Slack, Whatsapp, Skype to schedule meetings as per your availability and provide updates.

    Trusted by Companies - Big or Small

    What Customers Are Saying?

    100+ companies across IT industry trusted us for experience, delivery, faster turnaround and execution skills as their success partner.

    ABM at Scale

    Engage decision makers in your target accounts

    We work together to design your ICPs, offerings, outreach channels to provide a multi-touch, multi-channel outreach to your ABM accounts and book calendar appointments with decision makers.

    $105

    Million

    Pipeline Delivered

    6798

    Appointments

    delivered

    1807

    Opportunities

    delivered

    67

    Clients

    served

    Grow At Scale

    Engagement Models

    We offer customizable lead gen programs which you can choose based on your needs and budgets. Our minimum plan starts at $1000/month with an annual commitment.

    Short Term

    Billed Monthly

    3 months Contract

    Targeting 300+ accounts monthly

    Target 1000+ decision makers monthly

    4 – 5 MQL/SQL Appointments/month

    Accounts and contacts database

    Email and LinkedIn Outreach

    Responses Handling

    Calendar Appointments Booking

    Team – Part-time

    Researcher Team – Part-time

    Inside Sales Rep Team – Part-time

    Account Manager

    Fortnightly review meetings

    Monthly ABM strategy sessions

    Live reports on Google Sheet

    Get A Quote
    Medium Term

    Billed Monthly

    6 months contract

    Target 500+ accounts monthly

    Target 1500+ decision makers monthly

    4 – 5+ MQL/SQL Appointments/month

    Outreach on Email, LinkedIn Channels

    Accounts and Contacts database

    5-10 step outreach to each contact

    Warm calls, Responses Handling

    Calendar Appointments Booking

    Team – Full-time Researcher

    Team – Part-time Inside Sales Rep

    Team – Part-time Account Manager

    Weekly Review Meetings

    Fortnightly ABM strategy sessions

    Live reports on Google Sheet

    Get A Quote
    Annual

    Billed Quaterly

    12 months contract

    Revenue Oriented Program

    Targeting 500+ accounts monthly

    Targeting 2000+ decision makers monthly

    6 – 8+ MQL/SQL Appointments/month

    ABM Strategy and Execution Multi-channel Outbound Strategy

    15+ Steps Multi-touch

    Outreach All Outreach Channels

    Leads Qualifications Responses Handling

    Calendar Appointments Booking

    Leads Nurturing Post Meetings follow ups

    Team – 2 Full-time Sr. Researcher

    Team – Full-time Sr. Inside Sales Rep

    Team – Part-time Sr. ABM specialist

    Team – Part-time Account Manager

    Weekly review meetings Fortnightly

    ABM strategy sessions

    Live reports on Google Sheet

    Get A Quote
    Your Questions

    Frequently Asked Questions

    What channels do you use for ABM marketing?

    We utilize a multi-channel approach, including email drip campaigns, LinkedIn outreach, warm calls, and WhatsApp messaging to engage prospects. This ensures we reach decision-makers through their preferred communication channels.

    Do you share the contacts database with us?

    Yes, we provide you with the complete research accounts and contacts database, including all the messaging sequences and engaged contacts. You’ll have access to the full details of the campaigns, including appointment schedules and follow-up responses.

    Do you research target accounts, or do we need to provide them?

    We handle the full account and contact research process. We’ll identify the best-fit accounts based on your ICP (Ideal Customer Profile), so you don’t need to provide any accounts or contact details.

    What do you need from us to get started?

    To get started, we need the following:

    • Your target ICP and key decision-makers’ details.
    • A brief overview of your product offerings and the industries you target.
    • Any specific messaging or value propositions you’d like us to use.

    How do you tailor your messaging for different software products targeting diverse industries or ICPs?

    We tailor the messaging by first understanding your unique value propositions for each industry or ICP. We then create customized messaging sequences for each use-case, addressing specific pain points and needs of each vertical.

    How long does it typically take to start seeing results?

    Typically, results start to appear in 2-3 weeks for most regions. In the USA, it may take 4-5 weeks due to slightly longer response times in certain sectors. However, you’ll see early engagement and responses within the first few weeks.

    How do you handle responses and follow-ups?

    We manage the entire outreach process, from initial contact to handling responses and scheduling appointments. If there is no immediate response, we send timely follow-ups to ensure consistent engagement and secure meetings.

    How scalable is your service?

    Our service is highly scalable. Whether you’re targeting a handful of accounts or expanding to global outreach, we can adjust the campaign size, messaging, and channels based on your business needs and goals.

    What results can we expect in terms of appointment volume?

    We aim to generate consistent high-quality appointments with decision-makers. While results vary, our AI-powered and human-driven approach typically ensures high engagement rates and appointments scheduled within your target timeframe.

    Do you specialize in software products sales or other industries as well?

    Salesaladin specializes in lead generation for software product companies across all industries. We do not offer software development or IT services, but we are experts at generating appointments for software companies in any vertical.

    ABM At Scale

    About Retail Software Products Lead Generation

    Retail Software Products Lead Generation: How Salesaladin Can Help

    Salesaladin is a leading lead generation company specializing in Retail Software Products Lead Generation for IT services, SaaS products, and software companies worldwide. With years of expertise and a track record of success, we’ve been recognized annually by Clutch as a top lead generation firm. Our global reach spans key regions, including the USA, Canada, Europe, Southeast Asia (SEA), Middle East, Australia, and Africa. We leverage a comprehensive, AI-powered human methodology to consistently deliver qualified appointments with decision-makers in your industry, ensuring that you can focus on closing deals rather than prospecting.

    Our Lead Generation Process:

    Salesaladin uses a multi-channel, personalized outreach strategy to generate high-quality, qualified leads. Here’s how we do it:

    • Email Drip Campaigns: We create targeted, use-case-specific email sequences that engage your ICP (Ideal Customer Profile), helping prospects understand the value your software products bring.
    • LinkedIn Outreach: Our team connects with decision-makers on LinkedIn using tailored messaging to spark conversations and interest in your HR Software Products, SaaS products, or IT services.
    • Warm Calls & WhatsApp: We reach out through phone calls and WhatsApp for more direct engagement, helping to move prospects further down the sales funnel.

    What We Do for You:

    • Account & Contact Research: We conduct in-depth research to identify the right accounts and contacts. Our team focuses on discovering decision-makers and key influencers like CEOs, CTOs, CMOs, VPs of Sales, HR Managers, and IT Directors.
    • Custom Messaging Sequences: We craft personalized email and LinkedIn message sequences that speak directly to your prospects’ pain points, ensuring high engagement and better response rates.
    • Engagement & Appointment Scheduling: We handle all aspects of outreach, follow-up, and appointment scheduling, providing you with qualified meetings that are ready for consultation and closing.
    • Actionable Reports: As part of our service, we share all research data, contact lists, engaged prospects, appointment details, and feedback with you. No access to your CRM is needed.

    Why Choose Salesaladin?

    • Proven Success: Salesaladin has successfully helped leading companies like PeopleStrong, HireSharp, SproutLogix, ActifyDataLabs, Logan Data Inc., MastersIndia, Engagely.ai, Routelogic, Nuvizz, and many others in qualified appointment setting.
    • AI + Human Approach: We combine human expertise with AI-driven insights to identify high-intent decision-makers who are ready to invest in your offerings.
    • Industry-Specific Campaigns: We design campaigns based on industry-specific pain points, use cases, and technology needs, which resonate with your target audience.

    Types of Outreach Campaigns We Run:

    • Industry-Specific Use-Case Campaigns: Solving specific problems for businesses in various industries.
    • Generic Across-Industry Campaigns: Addressing challenges that cut across different sectors.
    • Technology-Specific Solutions: Targeting organizations with a specific technology stack or installations.
    • Role-Based Campaigns: Outreach targeting specific roles such as CTOs, VPs of Sales, and Product Managers.
    • CXO-Level Strategic Campaigns: Engaging high-level executives for long-term strategic partnerships.
    • Startups Campaigns: Helping startups set up GCCs (Global Capability Centers), ODCs (Offshore Development Centers), and more.

    Key Signals We Use for Lead Generation:

    • Technology Usage: Identifying prospects based on the technology they use and their readiness to implement new solutions.
    • Job Openings Intent: Leveraging job openings and recruitment patterns to understand expansion plans.
    • Leadership Changes: Targeting organizations undergoing leadership transitions, where decision-makers might be looking for new solutions.
    • Funding Status & Mergers/Acquisitions: Detecting funding rounds, acquisitions, or expansions that trigger a need for new software products or solutions.
    • Latest Industry Trends: Responding to shifts in industry needs and market trends to keep your outreach relevant and timely.

    Salesaladin has the expertise to drive your software product lead generation efforts, ensuring you meet with high-quality prospects who are eager to learn more about your offerings. Our results are measurable, scalable, and targeted to generate qualified leads that will convert into business opportunities.