What channels do you use for ABM (Account-Based Marketing) marketing?
At Salesaladin, we leverage a combination of Email Drip campaigns, LinkedIn outreach, Warm calls, and WhatsApp. These multi-channel approaches ensure comprehensive outreach, personalized messaging, and increased engagement with decision-makers.
Do you share the contacts database with us?
Yes, we provide complete transparency by sharing all research accounts, contact databases, messaging sequences, engaged contacts, and appointment details. We ensure that you have access to all the necessary information as part of the deliverables.
Do you research target accounts or do we need to provide the details?
Salesaladin handles all the research related to target accounts and contacts. We focus on identifying the right decision-makers based on your ICP (Ideal Customer Profile) and specific industry needs, so you don’t need to provide target accounts unless you have preferences.
What do you need from us to get started?
To get started, we need access to your Ideal Customer Profile (ICP), any specific industry focus, and your campaign goals. We also appreciate insights into your sales process, including target markets and decision-maker roles.
How do you tailor your messaging for different IT services?
We use a use-case driven approach to craft personalized messaging for each IT service. Whether it’s for cloud migration, AI services, or software product engineering, we ensure the messaging aligns with your target audience’s needs, pain points, and interests.
How long does it typically take to start seeing results?
Typically, you can expect to see initial results in 2-3 weeks. However, for markets like the USA, the lead generation cycle may take around 4-5 weeks. In Tanzania, results usually start showing around 3-4 weeks depending on the campaign’s complexity.
What industries do you specialize in for lead generation?
Salesaladin specializes in IT services, software products, and SaaS businesses across various industries, including Web and mobile application development, Software product engineering, Cloud migration, AI services, and Data engineering & analytics.
How do you ensure appointments are with the right decision-makers?
Our AI-powered system and human outreach identify decision-makers like CIOs, CTOs, VPs/Directors of Technology, Data Analytics, and Chief Digital Transformation Officers. We ensure that the appointments are with high-quality leads who have expressed interest in your IT services or software solutions.
What’s the difference between MQL (Marketing Qualified Leads) and SQL (Sales Qualified Leads)?
MQLs are prospects who have shown interest in your offerings through engagement with your content or initial outreach. SQLs, on the other hand, are further vetted leads who have expressed an intent to purchase and are ready for sales engagement.
Do you offer customized outreach based on the target market or ICP?
Absolutely! We craft personalized multi-touch campaigns designed to engage your ICP. Our team identifies pain points, job roles, technology usage, and more to ensure our outreach resonates with decision-makers across different industries.