We focus on a multi-channel approach to ABM (Account-Based Marketing) using Email Drip campaigns, LinkedIn outreach, Warm calls, and WhatsApp to ensure maximum engagement with decision-makers in your target accounts.

Yes, we provide all the necessary details, including the accounts & contacts database, messaging sequences, engaged contacts, and appointment details as part of our deliverables. However, we do not require access to your CRM system.

We take care of the target accounts and contacts research to ensure we are reaching out to the right people. You don’t need to provide us with a list. We’ll handle the identification and qualification process.

To start the process, we require:

• Information about your Ideal Customer Profile (ICP) (e.g., CIO, CTO, VP/Director of Technology, etc.)
• Detailed descriptions of your IT services (e.g., Cloud migration, AI services, Blockchain, etc.)
• Campaign objectives and any specific goals you have for the outreach.

We understand that different IT services have distinct selling points and pain points. Our approach is to create customized messaging sequences for each service, using a use-case driven approach that highlights how your services solve specific challenges in each industry.

Typically, results start showing within 2-3 weeks. However, in the USA, it takes around 4-5 weeks due to different market dynamics. In India, you can expect quick traction with our approach.

We target key decision-makers, including:

• CIO, CTO
• VP/Director/Head of Technology
• Chief Cloud Officer, Chief Digital Transformation Officer
• Chief Data Officer, Chief Analytics Officer
• VP/Director of Data Engineering, Data Governance

We focus on IT services like web and mobile application development, cloud solutions, AI services, data engineering & analytics, and software testing, among others. We also specialize in targeting industries needing IT staffing, blockchain development, and offshoring solutions.

Salesaladin manages the entire process, from researching accounts and contacts to outreach and appointment setting. We’ll share regular updates with you, but your involvement will mostly be for providing initial inputs about your goals and reviewing the results.

Salesaladin stands out due to its human + AI-powered approach to identifying decision-makers who have an intent to buy your services. Our use of AI-powered messaging sequences, multi-channel outreach, and high-level personalization ensures that your appointments are with decision-makers who are actively looking to engage.

Salesaladin is a globally recognized lead generation company specializing in qualified appointment setting for businesses in the IT services, software products, and SaaS industries. With years of experience, we have helped companies in diverse regions such as the USA, Canada, Europe, Middle East, Asia, Africa, and Australia generate high-quality leads. We have earned recognition from platforms like Clutch, where we’ve been awarded as a top lead generation provider each year.

Our expertise lies in creating and executing scalable lead generation strategies with a human and AI-powered approach. At Salesaladin, we only use proven multi-channel outreach methods such as email drip campaigns, LinkedIn outreach, warm calls, and WhatsApp to engage potential clients. We focus on qualified leads that fit your Ideal Customer Profile (ICP), ensuring we only contact the right decision-makers.

Targeting the Right Decision-Makers We focus on C-suite executives and key decision-makers within companies such as:

• CIOs, CTOs, and Chief Cloud Officers
• VP/Director/Head of Technology
• Chief Digital Transformation Officer
• VP/Director/Head of Data Analytics, Data Engineering, Data Governance
• Chief AI Officer and Chief Data Officer

Our Comprehensive Approach Salesaladin takes a comprehensive approach to qualified appointment setting. We manage the entire lead generation process, including:

• Accounts and contacts research
• Creating custom email and LinkedIn message sequences for each use case
• Outreach, managing responses, and appointment scheduling
• Follow-ups and continuous engagement until the appointment is set

We also provide full transparency by sharing research accounts, contact databases, and detailed appointment details as part of our deliverables. Notably, we do not require access to your CRM.

Methodology

• We leverage AI-powered decision-maker identification to find executives who have the intent to use your offerings.
• Precise messaging over emails and LinkedIn is crafted to engage these decision-makers and drive conversations.
• Our approach is use-case driven, solving industry-specific challenges, such as cloud migration, data integration, and AI services.

We focus on intent signals such as:

• Technology usages and key leadership changes
• Job openings for specific technologies, funding status, and industry trends

Types of Outreach Campaigns

• Industry-specific campaigns addressing unique pain points
• Role-based campaigns targeting decision-makers at various levels
• Technology-based campaigns focusing on clients with a specific install base

With over a decade of experience, Salesaladin has successfully partnered with leading companies like Algoworks, Trivialworks, Hexaview, CloudAnalogy, Opengraph, and Compassites for lead generation and qualified appointment setting.

Start generating qualified leads for your IT services, software, and SaaS business today with Salesaladin’s tailored lead generation solutions, ensuring long-term growth and predictable results in India and beyond.